Rabbi Simcha Weinstein chairs the Religious Affair’s Committee at the New York art school, Pratt Institute. His first book Up, Up and Oy Vey! How Jewish History, Culture and Values Shaped the Comic Book Superhero, received the Benjamin Franklin Award for the best religion book of 2007. His second book is Shtick Shift: Jewish Humor in the 21st Century. He can be reached at www.rabbisimcha.com